Not A Rumor: Google WANTS To Buy Facebook
Finally, a story about a company wanting to buy Facebook with some meat to it – and of course it’s the king of buying companies, Google, on the other end. Sergey Brin himself actually said Thursday that he would love to talk to Facebook about a possible acquisition if they were willing to come to the table. This isn’t some market analysts, not some friend of an “insider”, this is Google’s co-founder speaking on the record. Google wants Facebook, and what Google wants, Google usually gets.
The problem for Google here is that with Facebook’s huge success as of late, they likely aren’t even listening to any offers as Brin himself seems fully aware. You know full well that Google, Microsoft, and Yahoo all have teams working on this, trying to get Facebook to the table, but Facebook seems busy hiring stock experts as they may have begun investigating how to go about launching an IPO.
Still, this is definitely worth noting because:
a) it’s Google – they eat companies for breakfast
b) it’s not just someone quoting an anonymous Google source, it’s Sergey Brin talking openly about his desire for Facebook, and
c) Facebook has been in the news (the tech news at least) the past couple of days with talk of their supposed inability to efficiently pull money out of their site. Definitely not a good thing – if true.
Apparently Facebook has some really awful click-through rates for the advertisments on their site. This is pretty surprising to me as they seem to do a pretty good job integrating them into the site, but then again the users on Facebook seem to be – how should I put this… – more educated than say, MySpace users (who I imagine sitting around their houses in their underwear chugging whiskey and clicking on ads like there is no tomorrow – wooo hooo!).
Guess who would be perfect to help Facebook with their click-through problems? Yep, that company that happens to own AdSense/AdWords and makes billions of dollars a year off of online advertisements – Google.
I still fully expect Facebook to go IPO sometime next year, but I wouldn’t be as shocked now to see Google – if Sergey Brin is really serious about this – come to the table with some brazen offer like $10 billion dollars. Could (Facebook CEO) Mark Zuckerberg turn down $10 billion dollars? Could anyone? How pissed off would Steve Ballmer be? That might be worth the $10 billion to Google alone.