Has ‘Android’ Caused Google to Back Off A Bit From the Wireless Spectrum?

A new article in Forbes suggest that Google could be waffling a bit on its supposed bidding on the wireless open spectrum in January. The entire article makes the case for why Google is willing to spend billions of its cash reserves to grab the slice of airwaves over the likes of Verizon and AT&T, but then at the end has the following little update:

Google CEO Eric Schmidt said the company “will probably” participate in the 700 mhz spectrum auction. On Friday the company said that no final decision would be made on participation until the auction itself.

Google’s bidding on the wireless spectrum was of course one of the biggest stories of the year before they announced the Google Phone initiative aka ‘Android‘ aka Open Phone Alliance a few weeks ago. That announcement coupled with rumors floating around that Google is thinking about purchasing a major cellular player such a Sprint, could indicate that Google is aiming for an a potentially even bigger piece of the mobile pie – and ultimately WiMax – over the wireless spectrum.

Of course the “will probably” statement could also just be part of Google’s strategy to alleviate some of the heat and fake-out the likes of Verizon and AT&T leading up to the auction. Maybe Google will even bring a partner (rumors were floating the name Apple, but they are of course joined at the hip with AT&T currently for the iPhone) on board for the auction to assure they land it. CNET has an interesting post laying out a potential ‘5-year-plan’ for Google’s wireless domination that is worth a read (the Gphone, wireless spectrum, and Apple all play key roles).

Personally I’m leaning towards the ‘fake-out’ idea. I still see Google going full-force into the spectrum bidding – you simply don’t revolutionize an industry without shaking things up. The happenings in the mobile landscape are going to be very interesting over the next year or so.

[photo under CC by flickr user JCKham]

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