Writing a Fake Keynote Is Easy If You Read A Lot of Apple News
Quite a few folks are writing about how they think there is some weight to the supposedly leaked Steve Jobs’ MacWorld keynote on Wikipedia – we’re under 24 hours away now and the hysteria for the event is reaching its peak.
First of all, fake Keynote addresses have been “leaked” many times before – in fact it’s pretty much the norm. The difference here is that it was put on Wikipedia anonymously, while usually it’s some site trying to get a huge spike in traffic; but don’t let that fool you, someone out there is no doubt sitting back and laughing – anonymously.
Secondly, while it does look like a fairly solid list in some regards, quite a few of us could write a very conceivable list of things that Steve Jobs will likely talk about at the keynote tomorrow. As far as I can tell, every single one of these items has been rumored before and the only real specifics are prices and a few specs, which someone could easily make up based on other similar Apple products/models.
Thirdly, absolutely no mention of iTunes movie rentals? We’re beyond the point of knowing this is coming now, and while Apple could certainly postpone it to wait on a few deals, I’m not sure how likely it is that Steve Jobs wouldn’t even mention it considering it’s been in just about every major publication now.
Fourthly, where are all the “booms“?
Perhaps most importantly, even if this were real, Steve Jobs has been known to give a thumbs-up or axe things in the 25th hour, so the entire list could change on a whim.
I’ll do my predictions for the event later today – feel free to leak those as the official keynote transcript as well.
