On the iPhone Take 2,384
“I can’t believe I almost tried to buy something other than this iPhone! It kicks ass,” Blogger Marshall Kirkpatrick wrote in a tweet tonight.
That got me thinking — why on Earth would anyone get any other phone? Sure, a lot of people don’t want to sign up with AT&T. And even more people can’t justify spending $200 on a phone. But in Marshall’s case, he was already on AT&T, and he could afford it, so why even hesitate?
I think it speaks to something larger at play. It seems to me that there are two types of people: Those who cannot understand why I like the iPhone as much as I do, and why I write about it so much — and those who own an iPhone.
That’s the thing, if you own an iPhone, you probably love it. It’s simply still the best tech purchase I’ve ever made — nothing is more useful to me. Some will say that’s the Apple fanboy in me just gushing about another Apple product, but it really has nothing to do with Apple. I wrote a couple days about about the Palm Pre, and how cool it looks. While I said that I wouldn’t be getting one, that was only because of my contract with AT&T.
But I’ve been thinking about it. If the Palm Pre is a better device than the iPhone, than yes, I will get one. Why? Because just like anyone else, I want the best product. It’s not who is it made by, it’s about being the best. Right now, in mobile phones, that is hands down the iPhone.
To any company out there that would ask how they could get me, the consumer, to use their product, I would say it is so simple: Make the best product. Of course that is much easier said than done, but if any company out there is not trying to be the best, they shouldn’t be making their product. That sounds obvious, but with quite a few companies I come across, I have definite doubts of their own love for their own product. Some just want to be “good enough” or have the perception of greatness. That’s not enough, those products will eventually fail.
Do the best products alway succeed? Of course not, but more often than not they do — and more often than not that probably would not have happened had they not been the best.