Jason Lynch:

HBO is bringing three dramas to a close over the next several months: True Blood, Boardwalk Empire and The Newsroom. “We think the right thing is to end with creative integrity so that the viewer and creator feels satisfied,” said Lombardo, who admitted that HBO made “a mistake” in canceling Deadwood after three seasons, before the story’s natural end, which angered viewers.

The cancellation of Deadwood was a major (rare) mistake for HBO. Here’s hoping they still do a movie to conclude the series one day…

I remain intrigued by how they’re going to handle the Game of Thrones situation. There’s no way the books are done before the television series is. Unless they decide to take a few years off, as they do with Curb Your Enthusiasm — a very different show, obviously. Or, if they do a movie to conclude the show as well…

Chad Bray:

Several news outlets reported that Adidas, the German sportswear maker, was likely to succeed Nike. The Financial Times reported that such a deal could be worth up to £750 million over 10 years, making it one of the most lucrative equipment sponsorship deals in sports.

Crazy. Though perhaps not as crazy as the fact that American car-maker Chevrolet will be the main sponsor of the team starting this year (that deal cost $599 million over eight years).

Yes, Man U will be wearing jerseys with a giant Chevrolet logo on the front. (Nike will still be there this year since that deal ends next year.)

LeBron James:

Before anyone ever cared where I would play basketball, I was a kid from Northeast Ohio. It’s where I walked. It’s where I ran. It’s where I cried. It’s where I bled. It holds a special place in my heart. People there have seen me grow up. I sometimes feel like I’m their son. Their passion can be overwhelming. But it drives me. I want to give them hope when I can. I want to inspire them when I can. My relationship with Northeast Ohio is bigger than basketball. I didn’t realize that four years ago. I do now.

As someone from Cleveland, I find this to be a pretty perfect letter. As bad as LeBron’s “Decision” was four years ago, that’s as good as this is.

Matthew Panzarino:

One of the most intriguing components of the new iTunes Extras system is that they aren’t set in stone. Because they’re based on a flexible framework that Apple offers to studios, and they’re served from the cloud, they can be added to over time.

There is potential here to create a living library that allows additional content to be served to your existing library. That’s a big selling point for digital purchases over physical ones, just as many studios are finally getting on the digital bandwagon.

For me, this truly is a “finally”. Like Panzarino, I was a huge DVD buff — not because of the format itself, but because of the extras included with the films. Apple started to include them long ago, but only in a half-assed way, and oddly not on the Apple TV.

Scanning over the extras highlighted by Apple, I still am a bit saddened to see only a few titles with commentary tracks. Those were hands-down my favorite extras. But, as noted, studios can add additional content over time, and Apple ensures it will be available for free.

Ian Johnson on the state of social media in China:

Others quit because of the sharp tone of commentary on Weibo, which often devolved into nasty, ad hominem attacks. Some grew tired of the dizzying list of banned terms and the cat-and-mouse games with censors to evade them. For example, “June 4,” the date of the 1989 Tiananmen Square crackdown, was banned, so creative minds came up with “May 35” (which would work out to June 4), until that was also banned. Such wordplay amused hard-core users but confused ordinary readers.

In the face of censorship, life finds a way.

It’s better for us to have an industry-wide shared platform than to be divided. I don’t want to get to a ‘Prodigy and CompuServe’ of the Internet of Things.

Rob Chandhok, senior vice president of Qualcomm, comparing the competing standards groups to walled-off online services in the 1990s. Not mentioned, of course, is that another walled-off online service, America Online, came around and crushed them both. Weird analogy to draw.

Update from Chandhok on Twitter: Not a Tumblr dude but @parislemon,  if you want to dissect my quote on #IoT we can discuss here.. was drawing analogy to Web disruption:-)