The Google+ commercial, which aired on TV yesterday. Not bad at all, but I’m not sure that the visuals don’t completely contradict the point trying to be made.

“Sharing …but like real life” — as Circle after Circle is made. In real life, people don’t make friend lists. Sure, people have groups of friends, but they’re much more fluid than any list can allow for. They’re completely dynamic and change all the time. Even if you can get people to make these lists, you won’t get them to update these lists. I’m sorry, but that’s not real life.