It seems to me that unlike so many other Apple rivals, Amazon actually does a good job with buzz surrounding their events. Tonight, they debuted a commercial during the NFL kickoff that clearly teases out some new Kindles (the current Kindle Touch readers have a silver bezel, not the charcoal one found in the commercial — which looks great).
This isn’t something Apple would do, but that’s fine. No one says everyone has to do everything exactly as Apple would do it (no, not even me) — in fact, I think it’s good that Amazon has their own style. 
As a result, I find myself actually interested/excited for what they announce tomorrow. New Kindles? New Kindle Fires (though I disagree with Bryan Bishop, I think the commercial still only shows one size, as was previously reported by CNet — we’ll see)? A phone?!

It seems to me that unlike so many other Apple rivals, Amazon actually does a good job with buzz surrounding their events. Tonight, they debuted a commercial during the NFL kickoff that clearly teases out some new Kindles (the current Kindle Touch readers have a silver bezel, not the charcoal one found in the commercial — which looks great).

This isn’t something Apple would do, but that’s fine. No one says everyone has to do everything exactly as Apple would do it (no, not even me) — in fact, I think it’s good that Amazon has their own style. 

As a result, I find myself actually interested/excited for what they announce tomorrow. New Kindles? New Kindle Fires (though I disagree with Bryan Bishop, I think the commercial still only shows one size, as was previously reported by CNet — we’ll see)? A phone?!

  1. alovesofine reblogged this from shortformblog
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  3. curiousontheroad reblogged this from parislemon and added:
    Amazon teases new Kindle products to be announced later today.
  4. brianpan reblogged this from parislemon and added:
    Apple wouldn’t tease an event with a ad during an NFL game? Hmmmm….I rather think they have!
  5. gracefree reblogged this from shortformblog
  6. prosperitytech reblogged this from parislemon
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  8. mauricecherry reblogged this from shortformblog and added:
    1:30pm ET today! I’m ready.
  9. wintersknife reblogged this from shortformblog and added:
    I JUST BOUGHT A KINDLE I TOTALLY WANT A BLACK KINDLE AAAGH
  10. buttergin reblogged this from shortformblog
  11. shortformblog reblogged this from parislemon and added:
    Who thinks Amazon is going to do something cool today?
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