Jean-Louis Gassée on the noise issue at Apple’s newest store in Palo Alto:

For reference, a normal conversation at 3 feet (1m) is 40 to 60 dB; a passenger car 30 feet away produces levels between 60 and 80 dB. From the Wikipedia article above: “[The] EPA-identified maximum to protect against hearing loss and other disruptive effects from noise, such as sleep disturbance, stress, learning detriment, etc. [is] 70 dB.”

On a relatively quiet Saturday evening, the noise level around the Genius Bar exceeded 75 dB.

I’ve heard a lot of talk about how beautiful the new store is but not about this issue. But it’s clearly an issue if Apple is installing SPL recorders to measure the acoustics.

  1. diklein reblogged this from parislemon and added:
    It was absolutely an issue when I went. One employee told me there are noise canceling devices under each table...
  2. parislemon posted this