Tech conferences: What's the big idea?
G.F. for The Economist on the topic of tech conferences:
But what was remarkable throughout the event, even when the bosses of firms like Etsy and Kickstarter spoke, was the near utter lack of insincerity, marketing talk of “effectuating the paradigms” or hyperbole. Instead, speakers spoke straight, even about business matters. The sound of unvarnished truth rang loudly. Hundreds of attendees were no less remarkable a crowd, comprising a wide range of interests, as well as artistic and technical abilities.
I’ve been to a lot of tech conferences, without question the best are the ones where you get “straight talk” as opposed to a marketing pitch on stage. It’s not clear to me why more conference organizers and marketing/pr managers don’t understand this.
