Paul Thurrott:

It’s not pat to say that the Windows PC market went for volume over quality, because it did: Many of those 20 million Windows 7 licenses each month—too many, I think—went to machines that are basically throwaway, plastic crap. Netbooks didn’t just rejuvenate the market just as Windows 7 appeared, they also destroyed it from within: Now consumers expect to pay next to nothing for a Windows PC. Most of them simply refuse to pay for more expensive Windows PCs.

Well stated. Microsoft’s problem isn’t just that Windows 8 is a confusing mess of a product that offers little upgrade incentive (though I’d argue that’s a big one), it’s all the elements surrounding it as well. Thurrott rightly points out a massive one not often talked about: netbooks. They inflated Windows 7 numbers while destroying the margins of the PC business, which in turn is now badly hurting the Windows business. It’s the classic short-term gain for long-term pain scenario.

It’s a perfect shitstorm, really.

  1. austpicious reblogged this from parislemon and added:
    ~ I’ve had the displeasure of administering (and constantly fixing) a couple of hundred school netbooks for the past...
  2. aslhnnky reblogged this from aslhnky
  3. aslhnky reblogged this from parislemon and added:
    Gerçekten pazarlama üzerine okunması ve ders alınması gerekli bir hikaye. Paul Thurrott Microsoft’un Windows 7’yi satmak...
  4. bolinaosunset reblogged this from parislemon
  5. antoniofonseca reblogged this from parislemon
  6. shinysparkly reblogged this from parislemon and added:
    The problem with a race to the bottom is that sometimes you win. Congratulations. Have a cookie.
  7. dereckie reblogged this from parislemon
  8. jefflange reblogged this from parislemon
  9. jinkhet reblogged this from parislemon
  10. shaneguiter reblogged this from parislemon
  11. mygeekyworld reblogged this from parislemon
  12. lauroariel reblogged this from parislemon
  13. atmasphere reblogged this from parislemon and added:
    Yikes.