Everything New Is Old Again
Brent Rose writes up his initial thoughts on the Samsung Galaxy S 4 (S4? SIV?) for Gizmodo. It almost reads like so many new iPhone initial thoughts these days — “the same, but a little better”. Except that it seems that on top of the good, smaller iterations, Samsung added a bunch of stupid shit that no one will use as well.
Air View? Air Gesture? Smart Scroll? Smart Pause? I’m reminded of the the Dr. Ian Malcolm line from Jurassic Park, “But your scientists were so preoccupied with whether or not they could that they didn’t stop to think if they should.”
The actual product update combined with the release event debacle just reaffirms my believe that Apple is making a mistake even acknowledging Samsung here. (The site update today is less of a mistake because it just calls out why the iPhone is great — though it’s also clearly in reaction to all of this.) If it looks like you’re trying to trip your rival after they’ve already shot themselves in the foot, no one wins.
