Oh boy. Things seem to be unraveling quickly over at Nintendo now.
There are a lot of arguments as to why this will sell well with young children — and it certainly might. But this is a slippery slope for Nintendo. I view this as the equivalent of Apple releasing a special, unsubsidized, cheap (really cheap, not just lower-cost) version of the iPhone (co-produced by Fisher Price, perhaps?) at $49. They could sell a bajillion of them, but at what actual cost to the company?
When you cede the high ground, it’s hard to take it back. This is a short-term play by a normally long-term company. That’s what worries me.