Jeff Bercovici sat down with Gawker’s Nick Denton in an interview for Playboy:

PLAYBOY: Speaking of the establishment, what will The New York Times look like in 10 years? Will it exist? Will the Sulzberger family still own it, or will they have sold it, perhaps to Michael Bloomberg?

DENTON: The New York Times will exist. Someone else will own it. Most families, the more generations they are from the original founder, the more fragmented the ownership, and eventually the nephews, grandnieces and great-great-grandchildren want their money now. They’d rather take the purchase price than zero dividends. I think the Times has bottomed out, and now, even though the signs are mixed, it will be able to put on more in digital revenue than it loses in print. Or I hope so, because I like the Times. There should be at least one or two survivors. Even when a major disaster kills most life on earth, usually a few species survive. Dinosaurs survived and became birds. Maybe that’s the future of The New York Times: It will be the survivor of the dinosaurs, the little tweeting thing you see flying around.

The entire interview is well worth your time.

  1. charlescieri reblogged this from parislemon and added:
    Good long interview, the preamble reads too pluggy considering Playboy will be a contributor of the new venture Denton...
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  5. shaunline reblogged this from parislemon and added:
    So many topics discussed, it’s hard to pull out just one. The above is interesting, but yes, the whole thing is even...
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