A Separate App
Jason Kincaid and I from last March, right after Facebook acquired Beluga (about 12:20 in):
“I think that they should do a separate app that’s really kind of simple. And just easy to understand. And not roped within the app itself that they do already.”
“Messaging is meant to be fast on mobile. And it’s not fast if you do it right now through the Facebook app.”
“I want something where I get my push notification, I fire it up, I tap that notification and I get my messages and there’s no other cruft around it.”
