#amazon

Todd Bishop:

Following a lackluster debut for its new flagship smartphone, Amazon this morning announced that it is dropping the price of the Fire Phone to 99 cents with a two year wireless contract on AT&T.

Amazon has also dropped the price of the Fire Phone by $200 without a contract, from $649 to $449.

I’m shocked, shocked that the phone wasn’t selling at the regular $199 price. Actually, I’m not at all. We’ll see if a 99% price cut works. You’d think that plus more front-page love on a little site called Amazon.com would equal a winner. But if the device itself isn’t a winner

Oh, and a couple devices may be announced tomorrow that put a damper on things as well…

Charles Arthur on the likely initial usage of Amazon’s Fire:

Therefore even allowing for margins of error, it seems unlikely - based on Chitika’s data and the ComScore data - that there were more than about 35,000 Fire Phones in use after those 20 days.

If that’s even remotely the case, the Fire Phone is a disaster right now for Amazon. This is a product they’re promoting on their homepage. You should be able to sell at least hundreds of thousands of anything on that page.

I’ll go ahead and renew my call for a VP of Devil’s Advocacy.

[via @counternotions]

Finally got around to reading most of the initial reviews of Amazon’s Fire Phone. Brutal. Really brutal.

Not that I’m surprised. At all.

I just hope Amazon isn’t surprised. Because if they are, they would seem to have a fairly large problem on their hands. That is, they’re completely out of touch with reality — or more importantly, with their customers. No one wants to have to tilt a phone to use it. It’s a gimmick gone rogue. 

As I asked back in April, when the 3D (“Dynamic Perspective”) functionality was still just rumored:

The question you have to ask is: at the end of the day, does such a feature make for a truly better user experience? Or is it just a novelty trying to mask itself as a differentiating feature? Or worse, does it actually make the device harder to use?

Now we know the answer.

nicholosrichter asked:

Regarding the Amazon 3D OS: If navigating around apps and such is done by tilting and moving your phone, and the visuals are influenced by your head movements and so forth, how do you imagine that will affect usability if you are on the move? It's one thing to be standing still, holding your device in the standard "I'm looking at my phone position", it's something else to be walking down the street glancing down at it while dodging other pedestrians. And what about using it while out for a jog?

All good questions that I have to assume Amazon thought of. Maybe there’s a simple toggle to turn the functionality off? Or maybe it uses the accelerometer to automatically do it if you’re walking/running? Or maybe I’m wrong to assume :) We’ll see!

More from Zach Epstein on Amazon’s forthcoming smartphone:

Prime Data could be a special plan tied to Amazon’s smartphones that gives users a certain amount of free access to streaming movies, TV shows, music and other Amazon services over cellular data networks.

I’ve long wondered if it wouldn’t make more sense to think of this Amazon phone as an “Amazon Prime Phone” — and it’s looking like it may be just that. And this make a lot of sense given what Amazon has done with the carriers in the past to subsidize data for the Kindles.