The Apple Blogs Vs. Brooke Crothers

Congratulations to CNET’s Brooke Crothers for writing one of the most ridiculous things I’ve read in a while — and successfully getting myself (and undoubtedly many others) to link. Even more impressive: he didn’t have to break 400 words to do it. My guess is that he wrote this in 10 minutes. If not, that’s just sad. 

You used to see a lot more of these types of posts a few years ago. But once those writing them started getting exposed as fools, they slowed down. You see, the argument used to be that those constantly writing positively about Apple were both morons and brainwashed — Apple was insignificant in the all-important PC market at the time, so those who liked the products were obviously whack jobs on the fringe of humanity. 

Then a funny thing happened.

Apple became one of the most successful companies and the most valuable company in the world. They transformed the entertainment landscape, the retail landscape, the mobile landscape, and did something all the naysayers said was impossible: created an actual market for tablets. Now most companies around the world are trying to copy at least part of Apple’s business.

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Pushing The Envelope, Not The Share Button

Step 1: Facebook does something.

Step 2: Everybody freaks the fuck out.

It’s been just over 5 years since Facebook first unveiled the News Feed. The song remains the same. 

This weekend’s Bitchmeme centered around Facebook’s new automatic or “frictionless” sharing. It already works with services like Spotify and Rdio and publications like The Washington Post and The Guardian. And it’s about to come to a lot more places. 

Depending which article you read, this is either: a) the end of sharing b) the end of Facebook c) the future. As always, most critics are leaning towards the former, more cynical options. 

Everyone should quit Facebook.


For real this time though


The reality is what it has always been. Facebook is pushing the envelope. Companies that push the envelope take a lot of shit. That doesn’t mean they’re always right — often times, they’re not. But it does show that they’re unafraid, unlike most companies out there.

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Us And Them

This weekend’s bitchmeme has been brewing for a while. The entry point was Mike’s decision to become an active investor again (while remaining at TechCrunch), but the main idea goes back far beyond that: bias, conflicts, and journalism.

Over the past 24 hours, this has all made for a great debate on other sites, on Twitter, and even (if you can believe it) in the TechCrunch comments. But the thing most fascinating to me about all of this is one underlying notion: that bloggers and journalists are somehow different.

It’s “us” and “them”.

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On Pageview Pumping

There was an interesting Bitchmeme this weekend between Henry Blodget of Business Insider and Felix Salmon of Reuters. It’s interesting because it’s the same back-and-forth argument that’s been going on for years. And it’s likely to continue going on for years. Actually, it’s not even really an argument. It’s just bitching. Bitching about pageviews. And bitching about the ways one obtains pageviews. And bitching about people bitching about the ways one obtains pageviews.

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