It’s forced us to be very disciplined about who we’re building this for. There are moments where we want everybody in the world using Tumblr. And then there are moments where we have to pull it down and remember that the reason anybody in the world even cares is because there’s a smaller community here that is making this incredible stuff.
Tumblr CEO David Karp has just announced that it will launch a brand new iOS app next week. This announcement was made just now at F.ounders, the highly prestigious event we called the Rolls Royce of technology events. Karp said that there wont be ads on the app immediately, but they are planned and will be implemented soon after launch.