Russell Holly for Geek.com:
Ad revenue from a healthy YouTube channel can be enough to keep an operation of 2-3 people happy, but these new channels are significantly larger scale operations with budgets that can only be reached with the help of some guaranteed monthly cash. To help keep the quality of this new content trending upwards, Google plans to offer certain channels the ability to charge a monthly fee for their content.
I, for one, welcome our new subscription television overlords. You pay for what you want to watch rather than hundreds of channels of bullshit you couldn’t possibly watch even if you wanted to. $1-$5 a month per show. A fair price. What a concept.