#ereaders

Sean Buckley:

The Kindle brand and its sunlight-readable e-paper display probably aren’t going anywhere, but the category is edging away from the mainstream. Users demand more out of their devices these days, and slow-refreshing E Ink just can’t cut it for a media tablet. If our predictions for the future need to be grounded in reality, then maybe it’s time we finally put our color e-reader dreams to bed. The technology may eventually find a home somewhere, but at this rate, it likely won’t be on our nightstand.

Are we really ready to fully rule-out Amazon making a move into color e-ink at some point? I’m not sure they will or even should, I just wouldn’t bet against it.

Just because others have tried and failed means nothing. Others tried and failed at eReaders for years as well.

Leslie Kaufman of NYT looking at the failure of the Nook:

But while tablet sales exploded over the Christmas season, Barnes & Noble was not a beneficiary. Buyers preferred Apple devices by a long mile but then went on to buy Samsung, Amazon and Google products before those of Barnes & Noble, according to market analysis by Forrester Research.

The paragraph just before this one talks about the rave reviews the new Nook received as it went on sale. It’s a solid reminder that sometimes being good just isn’t enough.

The Justice Department suing Apple and the major publishers was supposed to be a huge win for consumers as eBook prices were going to plunge to the levels Amazon wanted. Except that hasn’t happened.

Why? David Streitfeld of The New York Times argues that it may be due to the fact that we’ve now passed the peak of the eReader market and the prices for both those devices and tablets are plunging, making the eBook margin actually matter somewhat to Amazon.