Portfolio: Foursquare badge design
Oh douchebag badge, how I miss thee.
Showing 31 posts tagged foursquare
Portfolio: Foursquare badge design
Oh douchebag badge, how I miss thee.
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Instead of other sites where every place gets 3.5 stars, we come up with our scores using the same Foursquare magic that powers Explore. We look at signals like tips, likes, dislikes, popularity, loyalty, local expertise, and nearly 3 billion check-ins from over 25 million people worldwide. And, with every check-in and Explore search, our scores will get smarter and better.
A-fucking-men. 1 to 5 stars is and always has been pure shit. 1 star (bad) and 5 stars (great) makes sense. Maybe even 3 stars (okay). But what the hell are 2 and 4 stars? It’s different for everyone. And the majority of people doing the rating are usually only going to do so if they hate or love something. It’s such a better idea to use other, implicit signals.
The first good find by The Next Web tonight…
In just under 3 years we’ve gone from “That checkin thing will never work” to ”This is how foursquare plans on generating scaleable, repeatable revenue”. This is a big deal and a huge congrats goes out to our team for an amazing launch.
oh, ps: we’re hiring :)
These Promoted Updates make a lot of sense to me because they aren’t ads shoved in your main social feed, they’re in the Explore area. That’s all about intent. You’re looking for something to do, and there are vendors that are willing to pay for placement to entice you do it with them. And they’re not just blind spray-and-pray-and-pay ads, they’re tailored to your other activity (past and social) on Foursquare.
Disclosure: CrunchFund is an investor in Foursquare precisely because we believe it will grow into a big business using ideas like the one above.
Earlier today, Foursquare announced and released the #allnew4sq. You can read all about the many and vast improvements on their blog post.
Short version: It’s awesome.
A day into using it, I agree that new Foursquare is a significant improvement in a lot of ways. There’s always been a lot more data than check-ins flowing through Foursquare, but much of it was hidden behind layers of UI. Now those layers have been peeled away.
Over the past several months as I’ve been traveling quite a bit, I’ve come to fully appreciate the power of Foursquare Explore. It’s a recommendation engine for the real world that works. Yes, it works best in New York City which has the most data, but it’s great in other cities as well. It’s now front and center in the new app, as it should be.
The biggest complaint I’m seeing within my social graph is the removal of the local people view. I miss this too, but it’s important to remember that most users probably don’t have hundreds of friends, thus necessitating a separate area for this. With the new universal feed, Foursquare will seem a lot more lively to people who only have a half dozen friends on the service.
Foursquare (from CEO Dennis Crowley on down) is actively listening to all the feedback, and they’re clearly thinking about the local issue for power/legacy users. My suggestion would be a new filter in the Explore map area to show “Friends”. The map actually somewhat does this automatically (mixing friends’ avatars with selected types of places nearby), but only for friends very close by. I’d love to see where everyone is in San Francisco when I’m there, or New York when I’m there.
In the old version of Foursquare, I came to love the check-in map view for this reason (as opposed to the standard reverse-chron timeline of check-ins). Looking at a map gives you instant location context in a way that a list can’t.
That’s my only critique/feature request. Everything else seems brilliant.
Disclosure: CrunchFund is an investor in Foursquare specifically because I was hoping (but didn’t know for sure) this type of app was coming.
Team @foursquare toasting to the midnight launch of foursquare 5.0. Get your update on! (Taken with Instagram at foursquare HQ)
This night has taken over as my favorite night in the history of our company. Last time we all “gathered around the push the launch button” (3.0, March 2011), 20 people were in the office. Tonight at our “button pressing moment”, I brought a bottle of McCallan into the cafeteria (!) thinking we’d all do a shot from it… before I realized we had some 60 people gathered in the office at midnight so they could be there for the launch. Tiny sips for everyone!
I can’t be any proud of everything this team has done. And by “done” I don’t just mean, “hey, foursquare 5.0 wooo!”, I mean “growing this company from 2 dudes sitting around my kitchen table to 120 people across three offices, 20mm users, 2 billion checkins”. People congratulate *me* all the time on this stuff… it’s not me, guys. It’s everyone in his photo and the 50 other people surrounding them.
They asked me to make a toast — the one thing I said that I hope hope hope sticks is that whatever it is that we have going on here right now is special. Not because it’s “hey, foursquare 5.0 wooo!” but because we’re all in this together, busting our asses, giving up nights and weekends, drinking McCallan out of plastic cups and still having a good time.
I know this doesn’t happen often. In 10+ years of working in startups/mobile/NYC, I haven’t had *this* experience before. And I can’t be any more psyched to be sharing it with this team.
I recall very well using Foursquare pre-launch. Crazy how far it’s come. Can’t wait to use the new version.
Foursquare - In the iOS notification settings, the option to include adorable puppy photos in weekly updates is given.
This does, in fact, exist.
In my mind, Foursquare history remains one of the most interesting features of the service. It knows basically everywhere I’ve been since 2009 (actually, 2008 thanks to some imported Dodgeball data). To some, that’s creepy — to me, that’s awesome.
Recommendations are the obvious use case for past data. But as we’re seeing with services ranging from Facebook Timeline to Timehop, don’t underestimate the power of nostalgia.
I understood the value of Highlight immediately. Within hours of downloading the app, I walked into a cafe and ran into someone I had met before, but only in passing. Who was he, I wondered while talking to him in vague generalities so as not to give away my poor recognition skills. It was a pretty pointless conversation that perhaps could have been a great one if I could have just remembered who the hell he was.
I sat down and pulled out my phone which had been buzzing since I entered the cafe. There, right in front of me in the form of a push notification was the name of the guy I was just talking to. I swiped it and got taken into Highlight where I could see his picture, where he worked, and our common friends. Brilliant.
This is interesting because maps are obviously a vital part of location-based services. And while a few have picked Bing Maps over Google Maps, I can’t recall any service as big as Foursquare, which was using Google for so long, ditching them in favor of the open alternative (as they note, several smaller startups have, often due to cost — which was also why Foursquare started looking for other alternatives).
Worth noting that this only impacts the Foursquare website right now — the iPhone and Android apps will continue to use Google Maps since both of those OSes offer Google Maps in their SDKs.
But that brings up something else: how long is Apple going to stick with Google Maps? At the time of the iPhone launch, it was really the only good solution (and they had a great relationship with Google). Now there are several options (and the Google relationship has gone to shit).
I think it’s quite possible that the only reason Apple hasn’t switched to another alternative at this point is because they continue to work on their own solution.
A few years ago, this would have been interesting. But now it just looks foolish. It looks like a company that’s so embarrassed about how late they are to the dance that they snuck in the backdoor and refuse to talk to anyone let alone dance with anyone.
Google made a big bet on background location with Latitude, but they were far too early. By the time they realized this and pivoted towards the check-in, it was too late. Now things are finally starting to shift towards background location and Google is going the wrong way.