Last week, there was a story on TechCrunch with the title: “Dropbox Automator Is Like IFTTT For Dropbox”. I had to laugh. First of all, it’s awesome that there’s already “Ifttt for X” stories. That’s usually a good sign for a young startup. Second, um, isn’t Ifttt like Ifttt for Dropbox? 

The answer is yes. Yes it is. And I’m happy to announce today that CrunchFund is part of a great group of investors that have put money into Ifttt’s seed round of funding. Both TechCrunch and AllThingsD have a bit more on this.

Ifttt is one of those services that has been able to gain some good early buzz among the tech crowd despite no marketing or any kind of real outreach. And there’s a good reason for that — Ifttt fills a need that many of us have.