The above image is taken from Apple’s latest iPhone 5 ad. This is not a watch I have ever seen and I’m sure Apple wouldn’t pick this to be the place to show off a new product. My conclusion is Apple just likes fucking with us. What do you think?
Nah, I asked (well, retweeted) about this on Twitter yesterday and a bunch of folks responded that it’s actually the Nixon Newton Watch. (Though a couple of folks thought it could be this Braun watch as well — the circle in the face seems to point to the Newton.)
Interesting name aside, we can all stand-down for the time being.
Asked by Anonymous
I am not wearing a watch right now. I haven’t worn a watch in at least a decade. I wouldn’t bet against myself wearing an iWatch though. I wouldn’t bet against other non-watch-wearers doing the same too.
You’re focusing on the market as it is. I’m focusing on the market as it will be.
Lee Young Hee, EVP of Samsung’s mobile business, told Bloomberg today. He continued, “We are working very hard to get ready for it. We are preparing products for the future, and the watch is definitely one of them.”
There are ways to hint at things and then there’s this. Not exactly the Apple approach…
Anand Lal Shimpi of AnandTech breaks it down:
With no change to process technology, I can only assume that the reduction in power consumption came from other architectural or silicon optimizations. The significant power reduction is the only thing that makes me wonder if this new A5 silicon isn’t destined for another device, perhaps one powered by a battery. That’s pure speculation however, it could very well be that the A5 in the Apple TV is just lower power for the sake of being better designed.
Overall, it seems like this new custom A5 was made for an economical reason, but those power savings are pretty massive. If only Apple was working on small, battery-powered new iOS device…
Asked by Anonymous
The more I think about it, the more I think this device, when it comes out, is going to be a massive hit. It’s one of those things no one will think they need until they see it. Before the iPhone came out, I declared it stupid and said I was never going to get one.
I bought one on day one.
If Apple does end up releasing a watch, do you think they'd try and pull off a stunt like the MacBook Air or original iPod Nano and have Tim Cook or one of the VPs wear it on stage before revealing it?
Asked by andrewmbaker
Yes, I think that would be the only way to do it. It would be both fun and would show the device as it is meant to be used: as an “always-on” device.
In fact, I wouldn’t be shocked if someone is already out there right now wearing around a prototype, testing it out to make sure it’s ready for all-the-time wearing.