When most people write books, they sit down with the goal of writing one. I cheated. Instead, I blogged non-stop for five years, writing about hundreds of different topics on various different sites and had someone edit a collection of those together into a book after the fact.
It’s actually rather genius.
Not necessarily the book, mind you — I’ll let you decide that — but the idea behind it. A startup called Hyperink is behind it and they approached me with the opportunity to repurpose and reinvigorate some of that past content I had made. They’ve previously done this with Foundry Group’s Brad Feld and had great success (he just released version 2 of his blog-to-book).
One of the greatest strengths of blogging is also a weakness: content is very easy to get out there, but because of that, it’s also extremely ephemeral. Every blogger has dozens, if not hundreds, if not thousands of posts that they poured time into, but after a short shelf life, those posts are lost in the ether of the web — most never to be found again. Some of those are great posts. It doesn’t matter. On the Internet, fresh content is paramount.
Hyperink is trying to change this with Blog to Book series. Specifically, they’re looking over past posts to find the best ones (based on a number of factors — some subjective, some not) and putting them together in an eBook format. More will be coming from other bloggers in the future.
To be clear, all of this is previous published content that is available for free on the web. But the book is edited together together in a way that I actually think is pretty fun and seamless. I’ve also included some updated commentary on some of the topics. It’s 177 pages of pure joy and jackassery.
Perhaps most importantly, the price is fair. If you buy it on Amazon or Barnes & Noble, you’ll pay just $4.95. And for a limited time, you can buy it right through Hyperink for just $2.99. With that purchase, you can get the eBook for the Kindle, Nook, iPad, or just a PDF.
The title? You’re Damn Right I’m a Fanboy: MG Siegler on Apple, Google, Startup Culture, and Jackasses on the Internet. Catchy, no?
Enjoy. And thanks for reading.