Showing 4 posts tagged nike
I swear I just read something about Dick Tracy and Apple’s iWatch… Oh, that’s right: I wrote it 10 days ago.
But Nick Bilton of NYT does add quite a bit to the notion, namely sources pointing to the use of curved glass (WSJ follows this up with a largely “us too” article). He also writes:
Mr. Cook is clearly interested in wearables. In the past he has been seen sporting a Nike FuelBand, which tracks a user’s daily exertion. The FuelBand data is shared wirelessly with an iPhone app.
And he has a picture at the top of the post featuring Tim Cook wearing a FuelBand. Oddly not mentioned though is the fact that Cook has a very good reason to be wearing the device: he’s on Nike’s board of directors.
That brings up another interesting question: if and when Apple does move into this space, what would this mean for Cook’s role on Nike’s board? It’s a situation that could play out in a similar way to Eric Schmidt on Apple’s board a few years back.
At first, Schmidt would recuse himself from the parts of meetings where the iPhone was being discussed (once Google’s Android plans were revealed). Then the conflict became too great. And this eventually led to him stepping down (or being pushed) from the board. Maybe Nike doesn’t view the FuelBand as a massive business to be protected right now, but down the road…
Your alarm goes off at six a.m. It’s a good day for a run, so you tie your laces and step out the door. The first steps work out the morning stiffness but you start to hit your stride, and soon you’ve reached your route’s first hill. Your legs are beginning an early burn. Then through your…
Big update to Path today — their first API partner, Nike. Right now, you can push your running data to Path and soon you’ll be able to pull in data right from the FuelBand.
Something else awesome: when people see you’re running they can take action to virtually “cheer” you along the way. If you have your headphones in, you’ll hear a cheer.
These types of real-world integrations show a glimpse of the huge potential for the service as a platform. A fully mobile platform.
Path 2.1 also has some great updates to the Music and Photo features. Find it in the App Store here.
Update: And visit this site for more slickness on the Nike integration.
Disclosure: CrunchFund is an investor in Path — because it’s awesome and we invest in awesome things.
Hate to say it so early on in the product’s life, but the Jawbone UP has been a pretty big disappointment. Not just the failure/refund fiasco, but the actual product itself too.
This competitor from Nike at least sounds interesting for two key reasons. 1) Bluetooth. 2) Something that Jordan Crook fails to mention in the TC article — it works with Path.