#pbr

mentalflossr
mentalflossr:

How Did Pabst Win Its Blue Ribbon?

Of note:

Leading Pabst by two points near the end of judging, Anheuser-Busch began celebrating early, ordering an award placard for their exhibit and taking out ads in the local papers announcing they had won the nonexistent grand prize and were the “King of Brewers.” After the final category had been scored, the judges’ table devolved into deadlock and in-fighting, and a special supervisory committee had to be formed to sort things out. In the end, Pabst ended up ahead of Busch by just a fraction of a point.

mentalflossr:

How Did Pabst Win Its Blue Ribbon?

Of note:

Leading Pabst by two points near the end of judging, Anheuser-Busch began celebrating early, ordering an award placard for their exhibit and taking out ads in the local papers announcing they had won the nonexistent grand prize and were the “King of Brewers.” After the final category had been scored, the judges’ table devolved into deadlock and in-fighting, and a special supervisory committee had to be formed to sort things out. In the end, Pabst ended up ahead of Busch by just a fraction of a point.