These days, it seems like the phrase “too good to be true” has a very positive connotation. That is, we often hear it used about a great deal that seems too good to be true, yet somehow is true. But recently, I’ve come across the flip-side of “too good to be true”. That is, a deal that seems too good to be true, because it is not true.
And I’ve actually come across such a deal twice in the past year. And both times I was doing the same thing: searching for apartments online.
We all know what a pain in the ass it is to search for apartments. The internet has alleviated that pain in many respects (and continues to with new startups). But it has also created new, sort of terrifying pains.